The guarantee covers at least 9 of every 10 leads that come in with a phone number during your ring hours. In our own pool company 7 in 10 leads were reached, meaning a first contact attempt was made. 3 in 10 never got one. Industry average is 42 hours. Measured on 178 leads since July 17, 2026. Our number, not a vendor's.
Rather talk first? Grab a 20-minute demo. Same guy either way: me.
Put frankly: I didn't build it to sell it. I built it because I was on a job site and my leads were going to voicemail.
I own Neighborhood Pool Service, a licensed California pool builder (CSLB #1139527). In our own pool company, since July 17, 2026, lead emails and web forms that hit the inbox are read by the system, my cell rings, and a short alert tells me where the lead came from and their name. Say yes and I'm talking to the lead. If I can't pick up, an assistant calls the lead back, says it is an AI in the first sentence, and takes down when they want a call with me.
The numbers, measured, not remembered: 178 inbound leads, most of them from our website, Facebook and two manufacturer programs. 7 in 10 reached: 125 got a first contact attempt, which is not the same as a conversation. 39% of all 178 got it inside five minutes. 3 in 10 never got one. The industry number for a web lead is 42 hours, and 23% never get a call at all (HBR, 2,241 companies). That's the whole pitch. There's nothing magical about it.
There are no client testimonials on this page yet. You'd be the first. That is exactly what the founding price is for.
Morgan LitchfieldOwner, Prosper8y AI · Owner, Neighborhood Pool Service · CSLB #1139527
| Lead source | Leads | Reached |
|---|---|---|
| Manufacturer program A | 11 | 11 |
| Our website (direct) | 40 | 11 |
| Facebook (web form) | 23 | 22 |
| Manufacturer program B | 59 | 55 |
| Other sources (phone, referral, Yelp, search and others) | 45 | 26 |
| All inbound leads | 178 | 125 |
Neighborhood Pool Service, July 17 to September 28, 2026. 70% of leads reached (125 of 178 got a first contact attempt, not a conversation); 39% of all 178 reached inside 5 minutes. Bulk imports excluded. Records logged by hand are included: 12 of the 125 (bid invitations, a financing referral, a maintenance request, calls already taken and similar) were logged at 0 minutes, so they are also in the 39%. Industry figures: Harvard Business Review, 2011, 2,241 U.S. companies, average 42 hours, 23% never responded.
Here's how it usually sounds. These are examples, not client quotes. The first one was me:
"I get the email. But I'm on a roof, or in a crawlspace, or at dinner. By the time I call back they've booked somebody else."
"My guy answers the office line 8 to 5. After that it's voicemail, and nobody leaves one."
"I bought a $97-a-month AI receptionist. It answers. The calendar is still empty."
None of that is an ads problem. It's a first-hour problem. The lead went to whoever answered first, and it wasn't you, because you were doing the actual work. Fix the first hour and the ads you already pay for start paying you back.
About 27% of calls to home-service companies go unanswered, and fewer than 3% of those callers leave a message. The rest dial the next name on the list.
Average time for a company to respond to a web lead, across 2,241 U.S. companies. 23% never responded at all. That is the bar. It is very low.
A robot that answers is a commodity. Most AI people hand you a toy and a login. If it doesn't show up on a Friday report with a count of leads you actually talked to, it isn't working, and nobody can tell you otherwise.
Put your own numbers in. The result is modeled, not measured, and it is not a promise. It's the honest way to size the problem before you spend a dollar.
60 leads × (70% minus 45%) = 15 more leads get a contact attempt × 50% become a conversation × 38% close × $1,205 = $3,434 modeledTicket and booking-rate defaults: Housecall Pro · ServiceTitan · Foundry CRO · Pipeline On · WebFX · Angi · Landscaping Cost Calculator. Contact-attempt share with the system: Neighborhood Pool Service, measured, 178 leads, July 17 to September 28, 2026. Pool, landscape and roofing booking rates are my assumptions where no published figure exists.
In this order. On every web, ad and email lead inside your ring hours, you are rung first. A phone call you missed is answered by the assistant, and then your phone rings.
Every vendor lead email, web form and ad form is read the moment it lands and turned into a lead record in seconds. Duplicates and spam are screened out before anyone gets rung. A lead email that shows only a relay, masked, extension, toll-free or overseas number is texted to you, not rung, and not counted; many Angi, Thumbtack and Yelp emails are like this.
Your phone rings. A short briefing tells you where the lead came from, their name, their city and what they want. Say yes and you're talking to them. That's the whole point: you, on the line, before they call the next name.
You don't pick up, the assistant calls the lead back, says it is an AI in the first sentence, and asks when they want a phone call with you. The time is texted to you; you put it on your calendar. With a Google calendar connected it offers only times you're free. It only calls leads whose form carried consent to be called, only after your phone was rung, and only between 8 AM and 9 PM in the lead's time (about 11 AM to 6 PM Pacific for a number from outside your area codes). Outside your ring hours it does not call web or email leads: they wait until your ring hours open. It does answer calls to your line that you don't pick up, at any hour.
A lead who agreed to texts and doesn't answer the assistant's callback gets a text with a way to book. Texts go out between 8 AM and 9 PM only. Honors STOP.
Leads in, seconds from each lead to your phone ringing, rings on time, your pickups, call times the assistant set or took down, and AI minutes used. Against your baseline, every week. One tap to reply.
Five plain parts: a reader, a ring, a callback, a text and a Friday email. Not glamorous. It works. When the assistant does step in it always says it is an AI and that the call is recorded, at the start of the call. Your own calls with a lead are not recorded. Every text honors STOP.
For your first 30 days live, every lead that comes in with a phone number during your hours gets your phone ringing within 60 seconds. If we miss that on more than 1 in 10 leads, we refund the full $2,497. Your part: pick up and say yes on at least 7 of every 10 rings, and point your lead sources at the system within 3 business days. Fewer than 20 leads, and the window stays open until you reach 20.
The full text is the Founding Client Agreement you read and sign before any card is charged, and that agreement is the whole refund policy. Third-party research quoted on this page is not a promise of your results, and the dollar figures in the calculator are your own modeled math.
Founding-client price. What it buys me: your before-and-after numbers as a case study, with your permission. What it buys you: this price, and the owner's cell.
500 minutes is roughly 100 five-minute callbacks, and the assistant only dials when you didn't pick up. Calls it answers on your line count too. If the modeled gross-profit line in the calculator above is $1,550 a month, the fee is $497. That's the whole decision. I'll pitch it once and then it's up to you.
Some will. It says it's an AI in the first sentence, on purpose. But look at the alternative: voicemail, where fewer than 3% of callers leave a message. And on web, ad and email leads inside your ring hours you get the ring first. The assistant only dials a lead when you didn't pick up. A phone call you missed is answered by the assistant, and then your phone rings.
It texts. It doesn't read your lead email, ring you with the lead's name inside 60 seconds (guaranteed on at least 9 of every 10 leads with a phone number in your ring hours, for your first 30 days) and connect you live, and it doesn't call the lead back and take down a call time. If you've got a CSR 8 to 5, fine: set your ring hours to run into the evening and this is your evening desk for web forms and lead emails, and the assistant answers the calls on your line you miss, at any hour. Outside your ring hours a web or email lead waits until they open. That's where the leads are leaking.
Compare booked jobs, not price. Do the math above with your numbers. If it saves you two leads a month at your ticket and your margin, is $497 too high in light of that? And honestly: under about 20 leads a month, don't buy this. I'll say so on the free test.
You don't know. Nobody does until it's measured. That's what the free after-hours test is for: your line gets one automated test call tonight, nothing is recorded, and I send you what happened: how long it rang and whether a person or a recording picked up. Takes me ten minutes. Costs you nothing.
This is the summary: "For your first 30 days live, every lead that comes in with a phone number during your hours gets your phone ringing within 60 seconds. If we miss that on more than 1 in 10 leads, we refund the full $2,497. Your part: pick up and say yes on at least 7 of every 10 rings, and point your lead sources at the system within 3 business days. Fewer than 20 leads, and the window stays open until you reach 20." The rest is in the Founding Client Agreement. Section 6 says which leads are not counted and gives you 5 business days to dispute a line on each weekly report. Section 7 says what counts as a pickup.
I've worked with a bunch of agencies too and they're hit or miss. That's why the guarantee exists. I'm confident this works for a contractor with real lead flow, which is why I can make the claim, and I don't think an in-house hire would make the same one. Up to you, of course. If we miss the guarantee, you get the $2,497 back.
Straight answer. Support window is Monday to Friday, 12 to 2 PT, with a 15-minute reply; outside that, next business day. The system logs every routing fault and I fix them overnight. I check it each morning and after any alert it sends me. There is no outage pager yet; if that matters to you, ask me before you sign. It's in the agreement in writing, not on a slide.
You don't. Your number stays on your trucks, your site and your Google profile. We add a no-answer forward only, so the system sees a call after you didn't pick it up. Cancel later and you can port the number out once the balance is paid.
Read access to the inbox your lead emails land in, through an app password you create and can revoke any time. Never your real password. The system looks at the sender and subject line of each message and opens only the ones that look like a lead notification, so none gets lost between the vendor and your phone. It cannot send from your inbox, and the app password is stored encrypted and deleted if you cancel. A mailbox that holds only lead notifications is best. Rather not connect it, or on Microsoft 365 or Outlook.com? Forward the lead emails instead.
500 are included, and anything over is $0.40 a minute on the next month's bill. Your minutes used are on every Friday report.
Honest answer: I haven't shipped a Spanish assistant yet. It can be built bilingual, and if you need it I'll tell you exactly when it's ready before you pay, not after.
There isn't one yet. That's what the founding price and the guarantee are for. When a client's 30-day report is in and they agree to share it, it goes on this page with the numbers attached. Not before.
Me. Morgan Litchfield. No sales floor, no account manager. The person who built the system and runs his own company on it is the person on your call.
One short form: your lead sources, your leads per month, your average job. Your proposal comes up on the screen with the modeled math filled in from your numbers. Read it and sign it there. Payment is the next screen. The second you pay, your status page opens with the setup form on it, and I get a notification.
Start now: see your proposal in 2 minutes→Send me your business number. After hours tonight it gets one automated test call. Nothing is recorded. I note how long it rings and whether a person or a recording picks up, and send you a 2-minute video of what happened. Free, no strings.
With me, not a rep. Bring your last 30 days of calls and leads, or we'll pull them together on the call. You leave with your own modeled numbers whether or not you buy anything.
Demo calls run Monday to Friday, 8:30 to 11:30 AM, plus Tuesday and Thursday, 3:30 to 5:00 PM Pacific. Or skip the call: start now and see your proposal in 2 minutes.